The Communicative Function of Writing in the Relationship Between Graphic Design and Public Space

Özet

Public space can be defined as a space for communication where social interaction takes place, open to every individual living in society. While public space is associated with public life, it is also described as a space for expression, gathering, and organization. As a space where common interests are at stake, public space can be defined as a space shared by every individual in society. Graphic design plays a significant role in the visual organization of this space, and typography serves as one of the fundamental elements of graphic design in facilitating communication within the public space. In the public space, typography fulfills roles such as providing information, wayfinding, and visual identification through typography, wayfinding systems, environmental graphic design applications, and urban graphics. In this study, based on qualitative research methods, previous academic studies and scientific sources on the subject were systematically reviewed and evaluated as part of a literature review. First, the concept of public space was explained from the perspectives of various thinkers and examined with examples. Furthermore, the study focuses on the function of text in the relationship between graphic design and public space, and within this framework, it presents examples of text and typography in public spaces located in various settings. The study concludes that text in public spaces not only serves the purpose of ensuring the legibility and communication of the space but also plays a role in social communication and cultural identity.