FETTAHLIOĞLU, H. S.; ÇİLDİR, Çetin; BİRİN, C. MODERN PAZARLAMANIN SAĞDUYUSU: ALANYAZINDAKİ KAVRAMLARIN BETİMSEL ANALİZİ VE UYGULAMALARIN İNCELENMESİ. International Journal of Social and Humanities Sciences Research (JSHSR), [S. l.], v. 5, n. 30, p. 4489–4510, 2018. DOI: 10.26450/jshsr.903. Disponível em: https://jshsr.org/index.php/pub/article/view/1924. Acesso em: 27 ara. 2024.