USE OF VISUAL IMAGES IN VIEWER PERCEPTION FOR THE MAIN NEWS BULLETIN GENERICS

Abstract

Short motion graphics that serve as an introductory role before programming television programs are called "opener". Basic information of openers (title sequence, intro, or bumper) for television programs; color design, motion design, typography, the use of video, the use of photography (maps, digital clock, rectangle, etc.), and the use of sound. Within the scope of our article, the generics of the Main News bulletins of Kanal D, Star Tv, Show Tv, Fox Tv, and Trt 1 channels will be analyzed in the light of the above-mentioned items. The purpose of the study is to reveal which visual and audio elements and images are used during the production process and sharing of the analyzed Main News bulletin generics. The importance of this study is to reveal how the perception of the television audience, which is the target audience, is formed and guided by the instruments used.