A CONCEPTUAL RESEARCH ON INTERNATIONAL ENTREPRENEURIAL MARKETING
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DOI:
https://doi.org/10.26450/jshsr.3055Keywords:
Entrepreneurial marketing, International Entrepreneurship, International Entrepreneurial MarketingAbstract
Although a lot of research has been done on entrepreneurial marketing, which has been developed in the interface of entrepreneurship and marketing, the number of studies examining the issue at an international level has remained quite limited. It is thought that the study will shed new light on future studies in this field and contribute to the entrepreneurial marketing literature.
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