SOCIAL ENTREPRENEURSHIP AS A SOCIAL AWARENESS BEHAVIOR

Abstract

Especially, changing social structures with technological development and the philosophies formed by these structures weaken social responsibility behaviors. In an increasingly individualized world, the development of awareness of social sensitivity is very important for the permanent solution of social problems. Extraordinary events and conditions occurring in society increase the need for social sensitivity. Preserving cultural values can reduce the occurrence of social problems. However, institutional structures are needed. Social entrepreneurship is one of the planned and organized structures that can make social awareness behavior sustainable. Social entrepreneurship can make important contributions not only in meeting goods and services but also in meeting social needs.